Custom. The term is often over-used. At DeFeet, custom truly means custom. Your logo and colors are not merely applied to existing products. Your order is taken and crafted completely in-house from the finest raw materials available. We have a custom department, staffed with artists who help your order from concept to manufacture. Your order is knit by professionals with decades of experience. You can track progress of your order using the DeFeet on-line tracking system. Once you receive your order, you have a uniquely custom product, with a look inspired by you. Yours will be exact replicas of products with a rich heritage of more than 10 years of athletic accomplishment, no different than the winners of events like the Tour de France, the Giro d'Italia, the Eco Challenge, the Badwater Ultramarathon, and so many others.
There was a time when DeFeet only made custom products. Custom is where we began. Let us make your custom experience enjoyable, and deliver you products that are the very best available.
"The first orders ever taken at DeFeet were for custom products. Custom is where we began."
The Custom Shop Team
DeFeet Custom Shop products stand alone. They are unique because you make them that way. They have quality and value that is second-to-none because we make them that way.
It starts with our people. Our artists hold some of the most esteemed degrees available in textile design. They understand how to turn your designs into knitted, performance products. They work as the link between you and our custom knitting department. Our knitting team is comprised of professionals who look at knitting as an artform. For them, the environment at DeFeet is both the most demanding and the most rewarding they have been involved with. Demanding because of the high standard of craftsmanship we require. Rewarding because of the pride we take in our finished products and the people that use them.
"Combined, the result is a standard of fit, form and function that is simply unequalled."
Distinction
There are many differences between DeFeet products and those made by others. Some are visible to the eye and hand, and still more are not as easy to see or feel. You might say that our products are "overbuilt". The DeFeet facility is state-of-the-art, and every part of the custom process happens in one building. We feel that in order to consistently offer DeFeet quality, with low minimums and fast turnaround, your order needs to be in our hands from start-to-finish. Every step of the way we use the newest technologies available, coupled with an old-World attention to craftsmanship and quality.
Commitment
Choosing DeFeet for your custom products means going with a company that is completely committed to delivering not only the finest custom products, but the finest custom experience. Rarely have products used to win events at the very highest levels of sport become so readily available in custom form, to anyone. As proud as we've been to develop products that have been used to win the greatest events, we're even more proud to be able to make them available to you, as you want them.
